Rebrand Announcement

I’m excited to share an important update that reflects both our journey and our continued commitment to you. Our flagship solution, Design for Retrieval (DFR), is now Convergence PIM.

For over 20 years, DFR has been the foundation of our company — built on our deep expertise in engineering and PLM data projects. As our customers’ needs have evolved, so have we. Over the past decade, we’ve expanded beyond manufacturing data management into aftermarket and ecommerce, becoming a true end-to-end partner for product data — from concept to customer.

The name Convergence PIM captures this evolution. It represents how we bring together every aspect of product data — engineering, manufacturing, digital commerce — into one unified platform designed for the future of B2B sales.

According to Gartner’s Future of Sales report, by 2025, 80% of B2B interactions will take place on digital channels. Our mission is to ensure you’re ready for that future with data-driven tools and strategies that empower digital, self-serve, and personalized experiences for your customers.

We’re proud that Convergence PIM was recently recognized among the top PIM platforms shaping the future of the HVAC industry. Many of the world’s leading HVAC manufacturers rely on our scalable platform, HVAC taxonomy design expertise, training, and data services to power their enterprise operations.

What sets us apart is not just our platform — it’s the ecosystem around it. Our customers depend on us for data governance expertise and our Data Factory services, which help produce, manage, and optimize product data throughout the entire PIM lifecycle. These bundled services ensure successful deployment and reduce the risk that comes from relying on a platform alone.

This change marks an exciting new chapter for us, and we’re grateful to have you on the journey with us. Convergence PIM represents not just where we’ve been — but where we’re going together.

Sincerely,

Richard Turner, President

Convergence Data